Three Types:
Performance based video, includes the artist/band. Its one of the easiest to do as you can budget well when filming this, depending on how you pick your location. A great example of a performance based video is a band called "You me at six- kiss and tell". This has shots that don't relate to the lyrics and how they perform in a house party.
Narrative based video, a narrative based music video contains mostly footage that attempts to tell a story through the moving image. Usually involving actors, the story is sometimes linked to the lyrical content of the song, but this isn’t always the case. A good example is a band called "The script- Man who cant be moved", the artist is shown sitting on the corner and showing how he is waiting for that someone to come along and how he has press coming to see him not moving, however they do cut scenes and show the band performing in a car park. 
Concept Based Video-This is a style of music video that is based around a single concept or idea. These types of videos tend to be fairly unusual or utilize a particular editing or filming technique. It’s not often you get a purely conceptual music video as the commercial world demands things to be a bit more accessible. An example would be "Rihanna- who's that chick" which shows a morning and evening film put together.
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